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Volume 105, August 2011 |
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Tips & Tools Is giving back part of your corporate culture? At GLS, we provide in-kind and financial donations to Susan G. Komen, Talk About Curing Autism, and other non-profits. We're also participating as a team to "Race for the Cure" in September. Read Tips & Tools for ideas on how to create a culture of giving back in your organization. Be in-kind. Whether your organization prints collateral or fixes appliances, there is an opportunity to offer in-kind services to individuals in need or charities. For example, Constant Contact offers low cost and sponsored e-mail marketing accounts to qualified non-profits. Global Language Solutions provides free translation services to Whole Child International, an international aid organization based in Los Angeles that works with governments to improve the quality of life for children in orphanages. Start a team. Get a group of employees together and get involved in the community. Have your team walk together in a charity 5k and wear employer-sponsored matching shirts. Consider organizing your projects during working hours so that you encourage participation and demonstrate that giving back is important. This type of corporate-led volunteer initiative can also create a greater sense of community within your organization. At GLS, we have organized as the Globe Trotters for the Komen Race for a Cure 5k on September 25, 2011. Join our team or consider sponsoring our efforts. Employee donation matching. Some companies choose to match their employees' contributions to company-approved charities. This can be executed by selecting one or two charities for your organization to support and then giving employees the options to contribute in the pre-selected charity matching programs. Or, you can have each employees submit their contributions to charity for individual evaluation by the company's program manager. GLS supports a charity in St. Petersburg, Russia that provides support to the elderly, American Red Cross, Susan G. Komen, and Talk About Curing Autism. Organize an event. Have a "bring-a-canned-good-item-day" for a local food pantry. If you live in the U.S., participate in the food drive organized by the U.S. Postal Service each year, "Stamp out Hunger." Other examples include coins for critters (spare change that can be donated to an animal shelter), backpacks and school supplies for contributions to back-to-school drives at homeless shelters, or gathering toiletries and clothing for a local women's shelter. By integrating charitable giving into your place of business, you can build a workplace where employees are inspired to give, both to their company and to the community that surrounds them. Business is about more than just making products or money - it's also about making a difference. |
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